A gender transformative approach encourages critical awareness of gender norms, challenges gender-based work and resource allocations, and addresses power relationships between women and others in the community. It encourages women and men to jointly identify shifts in norms or behaviors they would like to see and provides space to test new ways of engaging. Development programs that do not address gendered power dynamics and women’s decision-making capacities fail to maximize the impact of their activities.
Cole, Steven M., Alexander M. Kaminski, Cynthia McDougall, et al. Gender, Technology and Development, March 2020