This menu highlights key components of Focusing on Social Norms: A Practical Guide for Nutrition Programmers to Improve Women’s and Children’s Diets. It is meant to inspire programmers as they consider social norms in nutrition programming and is helpful for all types of programs and activities, whether they are multi-sectoral or focused on food or health systems. The menu offers formative research question examples, activity descriptions, and indicators for monitoring and evaluation plans, which are proven elements of successful norms-responsive activity design and measurement.