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Published By:
USAID Advancing Nutrition
Publication Date:
Technical Report

The strategic agenda is a blueprint for creating social and behavior change communication programs that contribute to the widespread social and individual behavior changes needed to meet broad nutrition commitments. It was developed through a collaboration between Global Alliance for Improved Nutrition (GAIN) and USAID's SPRING project, and includes a review of current evidence around proven and promising SBCC approaches from multiple sectors, a working meeting with thought leaders and experts to identify key principles of effective at-scale SBCC, and a broader stakeholder conference called Designing the Future of Nutrition Social and Behavior Change Communication: How to Achieve Impact at Scale

Elements of SBC components working together for impact at scale.